Wednesday, January 30, 2008
What Your Reading Material Says About You: Dodgy Facebook Stats Edition
In a feat of statistical analysis only a market researcher could love, these people have correlated Facebook users' self-reported favourite books with their colleges' mean SAT scores. Yeah, I know, but it's all in good fun. And there's a lot to like about the results, even if the methodology's suspect: Lolita and García Márquez are awesome, 1984 is way better than Animal Farm, and the less said about university students who still list "The Holy Bible" as their favourite book, the better. Also, turns out crappy schools are more likely to attract people who don't realise Hamlet is a play, not a book. Sounds about right to me.